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Proximity

13 September, 2013, Written by 0 comment

The fourth fundamental principle of design is Proximity (which completes the rather unfair acronym of C-R-A-P, well know to designers everywhere).
In short, it means that things which are related in some way, should be grouped together on the page and separated from those things which are NOT related by white space.
One of the common mistakes of amateur web site builders is to feel that they need to “fill the void” and eradicate white spaces but this is one of those cases where “less is more”. Having white space around related items makes it much easier for the human brain to make sense of visual content at a glance.

proximity

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