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Tips and tricks for website owners

Promote Your Site With QR Codes

Anyone who is familiar with the Japanese urban landscape will have noticed that QR code symbols are virtually everywhere. On train advertisements, pamphlets, menus, business cards and product labels. In some extreme cases even on  family graves! QR  (Quick Response) codes were originally conceived by Japanese company Denso-wave back in 1994 as a method of […]

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27 January, 2010, Written by 0 comment

Google Japan Gets Rich Snippets

Over time you are going to see more search engine result listings on Google Japan similar to the example below, showing rating information, number of reviews, price ranges, and a whole lot more information that Google thinks will give better search results. These are called Rich Snippets and website owners should pay attention because early […]

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14 December, 2009, Written by 0 comment

Can You Get Me On The Front Page Of Google?

“So can you get my website on the front page of Google search results?” This is one of those “how long is a piece of string?” type questions that website owners sometimes ask. The only honest answer is “it all depends”. To give any kind of meaningful response actually depends on knowing the answer to […]

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1 December, 2009, Written by 0 comment

You Tube Captioning – The Next Search Frontier?

YouTube has recently announced the addition of “auto captioning” and “auto caption timing” . Video captioning has been available for a while but now it is extremely easy for viewers of some YouTube videos to automatically add their own text captions via Google’s voice recognition technology. The service is planned to expand and it seems […]

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24 November, 2009, Written by 0 comment

Book Review – Neuro Web Design: What Makes Them Click?

Wouldn’t it be nice if you could climb inside your website visitors’ minds and understand what motivates their behaviour? Neuro Web Design by Dr. Susan M. Weinschenk attempts to do just that. Not many other books on the market explain the psychology behind user interaction in a way that references academic studies. Chapter 1 takes […]

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27 October, 2009, Written by 0 comment

35 Key E-Commerce Platform Features

For serious online vendors the choice of e-commerce platforms can be overwhelming. There are so many different proprietary and open source options available. The following list describes some key e-commerce platform features that you should use to compare your options. 1.  Ability to administer multiple website domains from the same back end This could be […]

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13 October, 2009, Written by 0 comment

“F” is for Fast

Learn how web users REALLY view the content on your site.

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24 September, 2009, Written by 0 comment

Is Your Website Still Doing the Macarena?

5 Questions to see if you remember the 1990’s!!! Who killed LAURA PALMER IN TWIN PEAKS? What was X-Files Fox Mulder’s nickname? Where was the hangout of the 90210 gang? What was the name of Martin Krane’s dog in Frasier? WHO SHOT MR. BURNS IN THE SIMPSONS? Sure, in the 90’s some of us had […]

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17 August, 2009, Written by 0 comment

Writing Better Web Content – Avoid the Marketing Cliche

Language has meaning. Language is information. And when it comes to your website, if your information is NOT useful, it is getting in the way of the information that IS useful. The purpose of words is not to fill embarrassing white space. Skillful content writing means avoiding anything that doesn’t add value for the web […]

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13 August, 2009, Written by 0 comment

Bing / Yahoo Deal and the Japan Impact

The search engine world is still buzzing following the recent decision of Yahoo to effectively shut down its own search infrastructure and outsource its search results business to Microsoft in the guise of its latest and hottest search interface, “Bing”. The deal represents an admission from both partners that they need to team up and […]

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30 July, 2009, Written by 0 comment