To survive and prosper these days, all businesses small and large need to be aware of the tools of social media, especially Twitter. It is a form of micro-blogging that has gone from just a small user base a couple of years ago, to a household name today. However, many business owners are skeptical about […]
Read MoreBusiness owners cannot afford to think that social media is a passing fad. The Social Media Revolution is sweeping away established notions of how companies should market their products and connect with customers. In the YouTube/Twitter/Facebook/Blogging era, companies need to consider themselves as content providers first, advertisers second. Some facts: Social media has overtaken porn […]
Read MoreA good proportion of the time taken to construct a successful website lies in the planning phase before the designer even opens PhotoShop or the developer writes a single line of code. Proper planning is essential in order to avoid costly redesigns and re-engineering at later stages in the website development life cycle. Wireframing is […]
Read MoreAnyone who is familiar with the Japanese urban landscape will have noticed that QR code symbols are virtually everywhere. On train advertisements, pamphlets, menus, business cards and product labels. In some extreme cases even on family graves! QR (Quick Response) codes were originally conceived by Japanese company Denso-wave back in 1994 as a method of […]
Read MoreOver time you are going to see more search engine result listings on Google Japan similar to the example below, showing rating information, number of reviews, price ranges, and a whole lot more information that Google thinks will give better search results. These are called Rich Snippets and website owners should pay attention because early […]
Read More“So can you get my website on the front page of Google search results?” This is one of those “how long is a piece of string?” type questions that website owners sometimes ask. The only honest answer is “it all depends”. To give any kind of meaningful response actually depends on knowing the answer to […]
Read MoreYouTube has recently announced the addition of “auto captioning” and “auto caption timing” . Video captioning has been available for a while but now it is extremely easy for viewers of some YouTube videos to automatically add their own text captions via Google’s voice recognition technology. The service is planned to expand and it seems […]
Read MoreWouldn’t it be nice if you could climb inside your website visitors’ minds and understand what motivates their behaviour? Neuro Web Design by Dr. Susan M. Weinschenk attempts to do just that. Not many other books on the market explain the psychology behind user interaction in a way that references academic studies. Chapter 1 takes […]
Read MoreFor serious online vendors the choice of e-commerce platforms can be overwhelming. There are so many different proprietary and open source options available. The following list describes some key e-commerce platform features that you should use to compare your options. 1. Ability to administer multiple website domains from the same back end This could be […]
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