Most website owners appreciate the importance of search engine optimization (SEO) for their website. What is sometimes under appreciated is that Google has regional versions and your website will rank differently in Google.co.jp than it does in Google.com. Your choice of domain name, how you interact with Google Webmaster Tools and other factors play a […]
Read MoreAlthough Facebook got off to a slow start in Japan it has recently been experiencing a spurt in user memberships. In the the 12 months to September, 2010 Facebook users increased by 78% to 5.3 million unique visitors. This still places them some distance behind Mixi and the phenomenally growing Twitter (on track to become […]
Read MoreBusinesses these days are looking for ways to build engagement with their target audience. Online forums and blog comments provide an environment to engage in a dialogue about a brand, service or product. However, the remarks posted by site users can sometimes result in legal consequences both for themselves and the owner of the website. […]
Read MoreToday it was announced by Google Asia Pacific and Japan vice president Daniel Alegre that Yahoo Japan would switch at the end of the year to using Google Japan’s search engine results. Sometime next year, Google’s text ad system, Adwords will also replace Yahoo Japan’s Sponsored Search listings. The announcement ends speculation that began last […]
Read MoreOnce you have your website up and running often the next challenge for website owners is attracting visitor traffic. Search Engine Optimization is a must, but it takes time and there is often a lot of strong competition for the top spots with your favorite keywords. At this point you might want to consider what […]
Read MoreEveryone knows that e-commerce transactions are on the rise. Unfortunately so is credit card fraud. To counter threats to sensitive credit card information, the five major credit card companies Visa, Mastercard, Amex, Discover and JCB aligned their individual policies in 2004 in the form of the Payment Card Industry Data Security Standard (PCI DSS). The […]
Read MoreTo survive and prosper these days, all businesses small and large need to be aware of the tools of social media, especially Twitter. It is a form of micro-blogging that has gone from just a small user base a couple of years ago, to a household name today. However, many business owners are skeptical about […]
Read MoreBusiness owners cannot afford to think that social media is a passing fad. The Social Media Revolution is sweeping away established notions of how companies should market their products and connect with customers. In the YouTube/Twitter/Facebook/Blogging era, companies need to consider themselves as content providers first, advertisers second. Some facts: Social media has overtaken porn […]
Read MoreA good proportion of the time taken to construct a successful website lies in the planning phase before the designer even opens PhotoShop or the developer writes a single line of code. Proper planning is essential in order to avoid costly redesigns and re-engineering at later stages in the website development life cycle. Wireframing is […]
Read MoreAnyone who is familiar with the Japanese urban landscape will have noticed that QR code symbols are virtually everywhere. On train advertisements, pamphlets, menus, business cards and product labels. In some extreme cases even on family graves! QR (Quick Response) codes were originally conceived by Japanese company Denso-wave back in 1994 as a method of […]
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